We recommend taking photos against a plain background, e.g. a white wall; this is the easiest way to get consistent reasonable quality photos.
Ensure you have as much light as possible. If you’ve got sufficient natural light, use that, otherwise just ensure that the lighting doesn’t add a colour to the image – fluorescent bulbs are a common culprit, adding an unpleasant green hue.
Ask the subject to stand about 2’ away from the wall, body turned slightly to one side, and head facing the camera.
Frame the subject with their head and shoulders clearly visible, and plenty of space around their head. We can always crop the image, but we can’t uncrop it! Team photos are usually cropped to a square or circle, with the head centred, so we need enough space around them to do this.
Despite it being a ‘portrait’ photo, always take horizontal (landscape) photos. If you take vertical photos, the tendency is to crop too tightly, and in some situations, we will want the extra space to the sides.
Follow an appropriate dress code for your organisation. You can have some variation to appeal to a wider audience (e.g. a law firm might have some photos jackets on, some jackets off, but all would be shirts, not t-shirts, to maintain a professional feel). A charity would likely want a more casual, approachable look.
Avoid clothing with prominent logos or slogans.